Episode 62

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Published on:

3rd Mar 2025

Playing the Long Game with Innovation and Hydrogen: FABRUM's Journey from New Zealand to Japan

Chris Boyle is Co-founder, Executive Chair and Managing Director of FABRUM. Chris shares FABRUM's expansive journey in the hydrogen energy sector, including breakthrough projects and partnerships with NASA, Rolls Royce, and significant Japanese corporations like Obayashi. We hear real stories about the failures as well as the successes that have helped them to be where they are today. 

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In this episode you’ll hear:

  • How FABRUM started to get noticed by big organisations such as NASA and Rolls Royce
  • The benefits of working with NZTE and how  joining ministerial visits gives you  credibility in Japan
  • The pitfalls of casualness in business and how FABRUM designed a way that helps customers have confidence in them
  • The long term vision for FABRUM in hydrogen and for Christchurch and New Zealand’s up and coming engineers. 

About Chris

Christopher Boyle is the co-founder and Executive Chair of FABRUM, a New Zealand company with the tagline of “advancing a world where people can do more, with less, for longer, by creating clean-tech solutions which enable humanity to tread lightly.“

Christopher has been with FABRUM for over 20 years. He is an adventurer and serial entrepreneur, setting up a number of start-ups over the last two decades. 

After graduating from the University of Canterbury with an electrical engineering degree, Chris ventured into the power industry, which took him around the world in a range of different roles. When he returned home, a reunion with an old university mate led to the creation of FABRUM Solutions. 

Christopher was a Finalist in the EY New Zealand Entrepreneur Of The Year 2024

FABRUM is a world leader in providing engineering and cryogenic technologies that help generate power. From designing cryogenic systems for major hydrogen plants to developing lightweight composite liquid hydrogen tanks for the aviation industry, FABRUM has a number of patents on bespoke pieces of technology. The company was driven by the goal to develop Kiwi renewable technology for global adoption, helping sectors like aviation, marine, and heavy industry transportation decarbonise.

Japan’s Obayashi Corporation participated in FABRUM’s $23M Series A financing round in February 2023. Obayashi is one of the world’s leading construction companies with expertise and technological innovation and a long track record of projects in New Zealand. In August 2023, FABRUM collaborated with Obayashi Corporation on their first project together where FABRUM is the supplier of a Hydrogen Refuelling Station (HRS) package for a refuelling station project in Auckland. 

Recently, FABRUM’s proprietary storage solutions have achieved some impressive performance milestones. For example, their cutting-edge liquid hydrogen (LH2) storage technology has been shipped to the top car manufacturer in Japan (Toyota) for further research and development. 

Links:

FABRUM: https://fabrum.nz/ 


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About the Podcast

Jandals in Japan
Bringing The Land of the Long White Cloud to The Land of the Rising Sun
The best show about New Zealanders doing business in Japan, bringing The Land of the Long White Cloud to The Land of the Rising Sun
How do you build a brand in Japan and nurture a loyal customer base?
What do you need to have in your tool belt if you are thinking of coming to Japan to launch a business here?
Japan is often considered to be in the "too hard" basket but we are here to open up the black box of doing business in Japan.
We will share stories from successful Kiwis selling their products and services here in Japan.
They'll tell you their tips for success and pitfalls to avoid.
They'll share their challenges and what they did to overcome them.
They will tell you things you can't find in textbooks or on the internet.
We will also be sharing the latest intel and insights on Japan from our on-the-ground presence
And you'll hear some super business culture and other tips from us sprinkled throughout.
Grab a glass of sake and let's get into it.
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About your hosts

Jayne Nakata

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Jayne Nakata is a Southland girl who arrived in Japan in 2002, planning to stay just two years. 20 years later she is still living in Fukushima Prefecture with her Japanese husband and two children. When the triple disaster hit in 2011, Jayne made the commitment to stay in Fukushima and contribute to rebuilding the area. She is the host of the award winning podcast Transformations with Jayne, which is a favourite with international women living in Japan. She is also the double award winning podcast producer and manager for PodLaunch with Jayne.

Catherine O’Connell

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Originally from Christchurch, Catherine O'Connell has lived in Japan since 2002. Catherine has over 20 years working at brand-name Japanese corporations as legal counsel. In 2018, Catherine launched her own boutique law firm in Tokyo, which has become become a multi-award-winning business. She is Vice Chair of the Australian & New Zealand Chamber of Commerce in Japan, Audit & Supervisory Board Member at TOYOTA Motor Corporation & FUJITSU Limited. As well as the Jandals in Japan Podcast, she hosts the award-winning Lawyer on Air Podcast.