Episode 55

full
Published on:

9th Sep 2024

From Vine to Victory: Small scale winery secures distributor and wine award in Japan with Stephanie Henderson-Grant

In this episode of the Jandals in Japan podcast, hosts Jayne and Catherine discuss various topics from the current rice shortage in Japan to the unique process of wine distribution with guest Stephanie Henderson-Grant, Managing Director of Ataahua Wines Limited in New Zealand. Stephanie shares her journey from working in the wool industry to establishing her own vineyard, winning the Double Gold Sakura Award at the Sakura Japan Women's Wine Awards, and overcoming the challenges of entering the Japanese market as a small-scale winemaker. The episode highlights the importance of patience, effective communication, and adaptability when navigating international markets.

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In this episode you’ll hear:

  • How a small scale New Zealand winemaker was able to export to Japan
  • Winning an award in Japan and what that means in the Japanese market
  • How to work successfully with your Japan distributor
  • The importance of communication and patience when it comes to working with distributors from other countries, in this case, Japan

About Stephanie

Stephanie Henderson-Grant is the owner and managing director for Ataahua Wines Ltd.

Stephanie’s love of wine and the NZ wine industry began almost 30 years ago when she started selling wine in NZ for a local wine producer. For the last 15 years, they have been producing wine under their own brand Ataahua Wine.

Ataahua Waipara Sauvignon Blanc 2022 was recently awarded the “Double Gold Sakura Award” in the Sakura Japan Women's Wine Awards 2024 in Japan. Double Gold Wines have an average score at 93-100 points across all categories and just 6% of the total entries receive this award.

Connect with Stephanie

Website: www.ataahuawine.co.nz

Instagram: https://www.instagram.com/ataahuawinesnz/ 


Links

Ataahua Wines for purchase in Japan: https://item.rakuten.co.jp/ohshu/hnz22aataahua6/ 

Jandals in Japan is brought to you by Catherine O’Connell Law and PodLaunch with Jayne


Connect with Jayne and Catherine

Linked In: https://www.linkedin.com/company/jandals-in-japan-podcast/ 

Instagram: https://www.instagram.com/jandalsinjapan/ 

Facebook: https://www.facebook.com/jandalsinjapan 

Youtube: https://www.youtube.com/@jandalsinjapan 

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About the Podcast

Jandals in Japan
Bringing The Land of the Long White Cloud to The Land of the Rising Sun
The best show about New Zealanders doing business in Japan, bringing The Land of the Long White Cloud to The Land of the Rising Sun
How do you build a brand in Japan and nurture a loyal customer base?
What do you need to have in your tool belt if you are thinking of coming to Japan to launch a business here?
Japan is often considered to be in the "too hard" basket but we are here to open up the black box of doing business in Japan.
We will share stories from successful Kiwis selling their products and services here in Japan.
They'll tell you their tips for success and pitfalls to avoid.
They'll share their challenges and what they did to overcome them.
They will tell you things you can't find in textbooks or on the internet.
We will also be sharing the latest intel and insights on Japan from our on-the-ground presence
And you'll hear some super business culture and other tips from us sprinkled throughout.
Grab a glass of sake and let's get into it.
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About your hosts

Jayne Nakata

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Jayne Nakata is a Southland girl who arrived in Japan in 2002, planning to stay just two years. 20 years later she is still living in Fukushima Prefecture with her Japanese husband and two children. When the triple disaster hit in 2011, Jayne made the commitment to stay in Fukushima and contribute to rebuilding the area. She is the host of the award winning podcast Transformations with Jayne, which is a favourite with international women living in Japan. She is also the double award winning podcast producer and manager for PodLaunch with Jayne.

Catherine O’Connell

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Originally from Christchurch, Catherine O'Connell has lived in Japan since 2002. Catherine has over 20 years working at brand-name Japanese corporations as legal counsel. In 2018, Catherine launched her own boutique law firm in Tokyo, which has become become a multi-award-winning business. She is Vice Chair of the Australian & New Zealand Chamber of Commerce in Japan, Audit & Supervisory Board Member at TOYOTA Motor Corporation & FUJITSU Limited. As well as the Jandals in Japan Podcast, she hosts the award-winning Lawyer on Air Podcast.